About The Creator of Rogue Basics

Autumn Jerez

Autumn Jerez is a content creator and marketer with a vast background in brand strategy, visual design, and trend prediction. From fashion and beauty to the medical and legal world, Autumn has worked with brands across various industries to build their social media and online presence. Her unique experience allows her to see how pop culture impacts marketing in every industry, and the trickle-down effect it has on how trends are made. Autumn has learned, not only what makes content go viral, but why it goes viral.

Though it may seem as if brands dictate what’s in and what’s out, that couldn’t be farther from the truth. We are the creators of our own trends! Brands base their content around their audience, and Autumn Jerez created Rogue Basics as a way to further explore how society influences the resurgence of trends and it’s overall impact on fashion, beauty, and our culture.